2011 Tips for a Great Website Redesign

website redesign imageGood design conveys that your product is good. And I’m a firm believer in that. If you are heading into the new year thinking about a website redesign, or even if you’re not, here are a few tips.

1)   Know your goals –

Know your site goals and design the site’s functionality around that. Don’t complicate the site, distract viewers and increase the budget by adding functionality that doesn’t lead to your end goal.

2)   Communicate, communicate, communicate –

Your designer doesn’t undertand the ins and outs of your product or service, and you may not understand the effect layout or color palette has on a website viewer. Keep the lines of communication open with all parties all the time. The better the designer and client understand eachother, the better the results of the project will be.

3)   Research and Conquer –

I like to tell clients that the best way to obtain their ideal website is to research their favorite elements of other websites, such as slide show, navigation, layout, etc, and combine them all into their ideal site. This takes research, so if you know your redesign is coming up, keep your eyes peeled, and bookmark your favorites so you can show your designer when the time comes.

4)   Happiness is a formula –

Want to be happy with the end website result? Discuss your expectations up front. Including design, timeline, budget, and your business goals.

5)   Think about the future of your business –

Don’t forget to share your longer term growth plans with your designer as well, so the site can be designed for expansion. No one ever took over the world without a plan.

Interested in discussing your website redesign with Dayzign Graphics?

We offer a complementary consultation. Call or email today to discuss your upcoming design project. The first 30 minute consultation is on us! (970) 626-4437.

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