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Design of a Ground-Up Shopping Site

Design of a Ground-Up Shopping Site

Lynn Beach has a great eye for shopping, and the guts to pull off starting a ground-up internet retail business

Not everybody has the confidence to start completely anew on their dream business vision, but Lynn and Roger Beach did.

After a fun filled shopping spree to Vegas, they had all the inventory and nowhere to sell. They were ready to start their new business immediately, and thus Madison Boutique, and entirely online shopping “department store”, was born.

Dayzign Graphics was brought in at the start to create the entire business image, and pull in key players for programming the website. Dayzign walked the Beaches through website basics, and together they came up with the vision Lynn wanted.

Finally the site programming was coordinated, including an interactive online “Flip” catalog on the home page, which allows viewers to turn pages of a catalog online.

Early in February the site was launched and Lynn and Roger are able to update their own site with new inventory and photos as products come and go. A back-end data base keeps track of what’s in stock.

“My husband and I… enjoyed working with you and were pleased with our choice having selected you to pull off a professional and classy website for us. We were also impressed by your knowledge of the services we were seeking which made it a smooth and painless process… You provided us with a wonderful service and much more. Your professionalism exuded every step along the process.” Says Lynn.

Time for champagne! And congratulations to the two most learned website entrepreneurs we know!

For great online clothing shopping, please visit

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